ATV's News Archive November 6th - November10th

The same Olswang survey revealed that, despite the launch of a range of mobile TV services in the last 12 months, consumers remain uninterested in using their mobile phones to view audio-visual content. 90 percent of respondents have not yet streamed or downloaded any full length content, clips or trailers to their mobile phones and, of these, over 70 per cent stated they have no future interest in this activity.

Mobile phone companies also face competition from usage of other portable devices, with 30 percent of consumers already using a portable DVD player, Sony PSP, iPod with video or other device to watch TV programmes or movies.