TBSkyB, Qualcomm complete second UK MediaFLO trial

Speaking to Total Telecom at the 3GSM World Congress in Barcelona on Monday, Qualcomm vice president of business development Omar Javaid said the latest trial showed that MediaFLO has significant advantages over rival mobile TV technology DVB-H.

He explained that the physical layer field performance of MediaFLO was measured to be 4.5 dB better than DVB-H. That could mean it is able to offer “twice the effective coverage per transmitter,” than DVB-H, which could reduce rollout costs by 50%, Javaid said. Or, the operator could “use that 4.5 dB advantage to offer twice the amount of service,” he added, such as making 40 channels available, rather than 20.