The Italian cellphone company 3 Italia said Thursday that its mobile television service attracted 111,000 clients in the first six weeks after it was introduced June 5 to coincide with the World Cup soccer tournament in Germany.
3 Italia is the first company in Europe to roll out commercially a mobile television service based on a technology called DVB-H, for Digital Video Broadcasting-Handheld. Many analysts say DVB-H will become the dominant technology for broadcast mobile television because it is backed by Nokia, the largest maker of cellphones.
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TelecomView is tracking the mobile IPTV market, standards, technologies, service providers, equipment and handset vendors, services and applications providers. It also provides insight on how the market might develop.
